Saturday, 18 May 2013

‘Social’ Intelligence: #stop hash- tagging #take a walk


Link to podcast to follow


I’m all about social media; I really do think it’s great in that it opens up a whole new world of possibilities .

As an example, I have used it to actively (and rather annoyingly) promote myself and my views through my blog articles.

A lot of firms these days have entire departments that specifically deal with social media marketing and generate vast revenues through those.

Several of my colleagues have even recently tried to promote the importance of a lawyer’s online presence and image through various online seminars and presentations.

Many of my friends have met their other half through online dating websites and have never been happier.

All of the above is truly amazing and admirable; but why, oh why, must people tag everything that they do all the time wherever they are?

I shan’t turn the above into a rant (although I really want to). Rather, I shall examine a couple of examples which will, hopefully, convince you to keep your hash- tagging at bay...


#why #hast- tag #anything #on #facebook  #or  #instagram

See how annoying that was!? Why would you want to do it to your ‘friends’? I, mean, there are a good may easier ways to get people to hate and block you. Like sending them game requests, for instance. Or wishing them a ‘Happy Easter!’ on Good Friday.



#amazingdinner #verytasty #readyfordesert

My, my; you are ready for desert, are you now? Outstanding. People can finally go to bed happy and the world can start turning once more.


#feelingsaid

#watchafunnymovie


Hash- tagging has become a great way of sharing information; it’s quick, easy and quite user- friendly.

It must, however, as everything else, be used in moderation. After all, just because  chocolate- mint fudge’s my most favourite thing in the world doesn’t mean that I must have it three times a day.

I know what you’re thinking: what a cliché thing to say, everyone knows that- having too much of something might kill you in the end!

Well, that’s not what I meant, really; what I meant to say was that the more fudge I have, the less I’ll like it.

Look, it’s already started happening:


(**NB** The above link has nothing, or very little, to do with choco- mind fudge **NB**)

In the end of the day, it must also be borne in mind that some media platforms, like Twitter and Instagram, are #- friendly whilst others, like Facebook and LinkedIn, are most definitely not.

Keep that in mind whilst I go and get some fudge.

#ilovefudge





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